Manchester United today helped to launch Turkish Airlines latest on board luxury – an inflight safety video featuring the players themselves!
Turkish Airlines have turned to the stars of Manchester United in a bid to make safety and inflight comfort information more engaging for their passengers. The video features Wayne Rooney, Darren Fletcher, Chris Smalling, Nani, Rafael and Fabio da Silva recreating scenes a little different from the standard safety video.
The team mates feature in comedic sketches that play on the descriptions given in the official voiceover of the correct safety procedures to be followed in the event of an emergency. Turkish Airlines are hoping that this unique approach will encourage passengers to pay close attention to the video and highlight the importance of inflight safety.
The inflight video follows Manchester United’s involvement in the current Turkish Airlines television commercial and forms part of the airline’s on-going sponsorship deal with the club.
The video will be screened in cabins on all Turkish Airlines flights from June 2011.
Wayne Rooney: “It’s always good fun to work with your team mates away from the pitch and today’s filming has been great. Hopefully our involvement with the video will make people more safety aware when travelling with Turkish Airlines. ”
Turkish Airlines Senior Vice President-Media Relations, Dr. Ali Genc: “We’re very proud to once again be collaborating with Manchester United. The club is an incredibly strong brand and we hope that our customers benefit from the relationship that has been developed between Turkish Airlines and Manchester United. Manchester United is one team that we’re always happy to work with!”
About Manchester United
Manchester United is the biggest football club in the world. It has an estimated 333 million fans across the globe. Its home at Old Trafford which celebrated its centenary in 2010 reflects the rich history that surrounds the Club. The first English Club to compete in the European Cup, its visionary manager Sir Matt Busby later led the team to the first English triumph in that competition in 1968. In modern times, Sir Alex Ferguson – also knighted by HM The Queen for his outstanding contribution to football – has led the Club to more European, domestic and world success - including this week, securing a record 19th English league title.
To view and download the Turkish Airlines Safety Video please click here...
To view and download the Turkish Airlines Safety Video Backstage please click here:
Turkish Airlines, Inc