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index / Crimson... Buy me!

Crimson... Buy me!
Crimson... Tomatoes arranged in a neat pyramid by the greengrocer.
A heap of watermelons from
Diyarbakir topped by one split to
reveal the glowing interior.
Fragrant strawberries from Eregli
by the crate.
They all declaim, 'Look at our colour and buy us!'
'Stop!' says the traffic light to the minibus driver.
Flashing red lights declaring 'Emergency!' on an ambulance
and 'Danger!' on alarms.
The colour of blood rushed to
the operating theatre to save a life.
The colour of fire engines signalling danger and blazing buildings.
Marketing experts have long since noticed the power of crimson on packaging.
Football fans by the thousand roar 'Red, white, Turkey is the greatest!'

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