• Articles
  • CITYSCOPE
  • News
  • Archive
  • Mile-earning cars in Turkish Airlines - TOFAŞ cooperation

    Turkish Airlines and car manufacturer TOFAŞ have launched a joint campaign enabling Miles&Smiles members to earn miles and offering special discounts when they purchase Fiat, Alfa Romeo and Lancia brand cars.

    The campaign, which gives a wide range of advantages to Miles&Smiles members who purchase models such as the Fiat Linea, Bravo, Grande Punto, Albea Sole, Palio Sole, Panda or 500; the Alfa Romeo MiTo, 147, 159, GT, Brera or Spiker, or the Lancia Ypsilon and Delta, is attracting attention as the first joint effort in Turkey between an airline and a car manufacturer.
    Developed jointly by TOFAŞ and Turkish Airlines, the joint campaign offers members of the Miles&Smiles frequent flyer program special discounts as well as the opportunity to earn more flight miles. It will continue until 31 December 2009, securing an array of advantages to Miles&Smiles members who purchase cars from Fiat, Alfa Romeo and Lancia’s wide range of products.